The Days of Muffin Marketing Are Over: Develop Your Professional Growth Model

The most successful hospice, home care, and personal care companies have evolved their marketing and referral development strategies as referral sources have become more sophisticated in what they want from a company. Unfortunately, many companies still rely on cookies, muffins, and tchotchkes to drive business as opposed to knowing how to sell on value, executing a professional sales process, and asking for referrals. This webinar will provide the essential elements of creating a professional sales model and will outline the anatomy of a successful referral development function. Learn the required structures, processes, phraseology, and tools to drive more referrals, growth, and success.

This informative session is designed for owners, executive directors, business development leaders, sales staff, marketing teams, outreach community liaisons, and nurse liaisons.